We mail to approximately 54,000 single family residents in five cities. Our distribution strategy is based on proven direct mail, as well as farming strategies employed by some of the most successful listing agents in the industry.

Because we are sensitive to client budgets, and we don’t think it’s necessary to mail to every home, every month, we divide our list of approximately 54,000 homes in half, and mail to 27,000 one month, and the other 27,000 the next month. One month’s issue goes to all the odd numbered carrier routes, and the next month’s issue goes to all the even numbered carrier routes. This way, over two consecutive monthly issues, we reach over 54,000 homes.